Signal, Station, Sales Workshop.
A 2-hour content strategy workshop that teaches you how to build a content system tied directly to your business goals. So every post you publish has a job to do.
Most business owners are posting.
Almost none of them have a system.
There is a difference between showing up on social media and using it to grow your business. This workshop teaches you the difference and gives you a map to follow.
Wednesday, September 9th at 6:30 p.m.
This is an in-person workshop taking place at The DSU CURE Division Street location.
the Framework
What Signal. Station. Sales. actually means?
Three words. One system.
Built to connect everything you create online to a result that matters for your business
SIGNAL
The Message
The theme that moves the right people toward a goal. Credibility, authority, or visibility.
STATION
Your WHY
The anchor every piece of content comes back to. What your business stands for.
SALES
The Destination
The real outcome: new clients booked, subscribers added, inquiries received.
what you leave with
Six things you’ll have when this workshop ends
This is a working session. You’re not just taking notes. You’re building your system in real time and walking out with something you can use on Monday.
Your WHY in one clear sentence
Up to 3 business goals your content works toward
A message theme for each goal
A profile of who you need to reach and where to find them
The two or three formats you will commit to
A weekly posting plan you can follow right away
Signal, Station, Sales Workshop.
This workshop is built for you if…
You don’t need to be a marketing expert.
You just need to have a business you’re trying to grow and a willingness to build something in the room.
- You’re a new or early-stage founder who wants to build an audience without wasting time
- You’ve been posting consistently but can’t connect it to actual business growth
- You’re a service provider, coach, contractor, or product seller who needs more customers
- You want a clear content strategy that doesn’t require a marketing degree to execute
- You’re a CURE member who is ready to stop improvising and start building a system that works
Ready to build your map?
Signal, Station, Sales
Two hours. One framework. A content system you can use the same week.